Target Stocks “Wedding” Cards for Homosexuals

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Published on: July 16, 2012

Company says addition reflects an emphasis on “diversity and inclusivity.” It also reflects customers who are young and accepting.

Same-sex marriages aren’t recognized in most states, but Target stores nationwide are now selling greeting cards to celebrate them.

Placed on card racks under the headings of “For two special men” and “For two special women,” the cards are adorned with phrases such as “Mr. & Mr.” and “Two very special women, one very special love.”

The cards hit shelves in mid-June, a month after the retailer began selling T-shirts with gay pride themes, and two years after Target drew a backlash for a $150,000 donation it made to a group backing Tom Emmer, the Republican gubernatorial candidate who opposed gay marriage.

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